The words “free publicity” bring joy to the ears of many SMB owners. You don’t have a big marketing budget, so you need to find ways to cut costs as much as possible. Luckily Facebook has you covered. There are several ways you can promote your business on the world’s biggest social network that won’t cost a dime.
Having direct access to customers is a gold mine for SMBs and with the increasing popularity of live video services it’s just a matter of deciding what to broadcast. The strategies for live broadcasting are very different than pre-recorded video and it’s important to reevaluate how you’ll present company information in this medium.
Your service provider, who you have tasked with looking after your company’s IT, has kept your business up and running for the past 10 years. Usually, that kind of longevity in developing continuity plans has resulted to some providers overlooking or underestimating certain issues.
As more and more content management services are released to aid SMBs in online marketing, security risks also increase. One such helper is the image processing service ImageMagick. And while it has proven useful to countless businesses, it is now something you should be concerned about from a security standpoint.
Managing your company’s Twitter account can be tricky. You have a lot of brilliant things to say in under 140 characters but the problem is getting more eyes on your tweets. What’s worse is that there are other companies competing with you to grab that attention.
Every business sits on top of a foundation of different building blocks that enable it to operate smoothly and efficiently. One building block that is becoming increasingly essential is IT hardware. Server hardware can be expensive, which is why proper management is vital.
Are you toting around two devices – a laptop to get serious work done and a tablet for a little Baldur’s Gate or Facebook action? If you’re in the market for a new laptop or tablet, it’s time to consider getting a 2-in-1. Like an SUV or Swiss Army knife, 2-in-1’s offer supreme versatility.
According to investment firm Piper Jaffray, there will be $5.4 billion worth of virtual reality devices on the market by 2025. The uses for small business are limited only by imagination. A roofing company, for instance, could, with this technology, give their prospective customers a live virtual tour of their roof, demonstrating its condition and places where they need to replace shingles – without having to climb up on it.
Cloud technology can add a whole new layer of protection to your data backup system. However, it’s important to recognize that there’s one key difference between cloud service providers that will determine how safe your data is. When stored data – aka “data at rest” (vs.
And no, that’s not a misspelling of “app”...it’s an acronym for Accelerated Mobile Pages. As you may have noticed, there’s a little problem with the mobile web... You click a link on your smartphone, eager to consume the content... What shows up is a spastic jumble of jerky images, videos and ads as the page loads.