Wake up your web site with these 3 simple steps

Does your company web site reflect its current success and position it for future growth?  To be sure it does, do this:

  • Focus your main message on customer needs.  The only thing visitors care about is what your company can do for them.  Make that clear upfront and they’ll stay and engage.
  • Delete the self-praise and let your best customers speak for you with testimonials.
  • Create a single call to action. Don’t just let visitors wander around.  Entice them to take action by offering a low-risk, high-value item, such as a free e-book, webinar, resource list, etc., in exchange for their contact information.

Now you’ve got a web site that works!     -Inc.com